The Art and Science of Persuasion

If you remember nothing else about what you read here, remember these three things:

1) Butterflies can be made to fly in formation,
2) Too much information is like no information at all,
3) It is impossible to separate what you say from how you say it.

This is what we ask of Workshop participants at the beginning and end of each of our Workshops.  This is what we asked of you when you attended.  As you move towards your "second nature proficiency," these things - and some others that we will share as we go forward - will serve you well.

For now, though, we are as pleased as we can be to welcome you to our blog and to what we expect to be a long and productive relationship.  We'll be here when you need us.  If you've got a big presentation coming up, we'll be here.  If you've got a media interview coming up, we'll be here.  If it's a "dog & pony show" that's coming up or if your livelihood depends on the day-to-day sale, we'll be here!  And on these pages you can, anonymously if you wish, share what it was that you did, how it turned out, what you did right, what you did wrong, and what you would do differently.  We can all talk about it, share "our two cents" and all benefit from the experience.

Welcome to our blog!